The Power Of Emotionally Connecting With the Customers Through Scents

Scents have been in use for various purposes right from the time we realized the power of our noses. In the beginning, unique fragrances were considered mere cosmetic materials that can enhance our beauty. But with time, the purpose, value, and idea of scenting evolved to become more related to personality, behavior, and inspiration.  Nowadays, each and every type of fragrance is so much defined that they have their own qualities and purpose to serve. While scents like lavender, jasmine, etc deliver a soothing and relaxing effect, citrusy and fresh…

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