Marketing Mix Modeling for Pharma Companies

marketing mix of pharmaceutical companies

In marketing, the objective is to make the most of the return on investment (ROI) made in the growth, manufacturing, and distribution of a pharmacy product or service. Traditional marketing theories have four elements, namely, product, cost, promotion, and place.  About the Industry: Pharmaceutical Marketing Company  The pharmacy industry is mixed with the investigation, development, profitable manufacture, and distribution of drug and medical-related goods.  It fulfills 50% of the world’s injection requirements, 40% of the USA’s generic medicine requirements, and a fourth of all UK pharmacy necessities, among other things.…

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